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56 - COMUNICAÇÃO ORGANIZACIONAL NO CONTEXTO UNIVERSITÁRIO: CONCEPÇÕES E DIFICULDADES NA ROTINA DE FUNCIONÁRIOS RECÉM-INGRESSOS NA UFPE

Doi: 10.47094/978-65-284-0457-5/503-512

PALAVRAS CHAVE: Comunicação organizacional. Gestão universitária. Integração institucional.

KEYWORDS: Organizational communication. University management. Institutional integration.

ABSTRACT:
Organizational communication plays a fundamental role in the functioning of institutions, directly influencing information flow, task execution, and workplace relationships. This study aimed to investigate perceptions of organizational communication, the main communication challenges, and the profile of Executive Secretaries hired through a public civil service examination at the Federal University of Pernambuco (UFPE). This is a descriptive study based on bibliographic research and fieldwork, conducted through the administration of questionnaires to newly hired employees. The results indicate that participants recognize the importance of communication for the performance of their duties; however, difficulties related to lack of feedback, information retention, centralization of communication processes, and limitations in interdepartmental interaction were identified. Participants also suggested strategies to improve institutional communication, including the establishment of communication protocols, training initiatives, and integrated information-sharing tools. The study concludes that strengthening organizational communication can contribute to improving administrative processes and workplace relationships within the university context.

Autores

  • Brenda Nascimento dos Santos

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